The technology intelligence fabric of the AI-enabled enterprise

Walk into every deal with sourced answers to the competitive questions that come up in the room.

• Get a sourced rebuttal to a specific competitor claim in minutes, ready to use on the next call.
• Upload the account plan or opportunity notes and see them benchmarked against IDC’s independent research in one secure session.
• Have competitive positioning and objection-handling points delivered straight to your inbox or Claude ahead of the meeting.
• Cite every claim to source, version, and date so reps can defend it under questioning.

Keep every battlecard current without a quarterly research scramble.

• Upload your existing battlecards and refresh them against the latest IDC competitive intelligence in one session.
• Get proactive alerts the moment a tracked competitor’s positioning or market share shifts, so cards never go stale between refreshes
• Pull competitor strengths, weaknesses, and market share directly from IDC’s proprietary research, cited to source and date.
• Turn a research session into an export-ready battlecard with Claude your sales team can use immediately.

See exactly where you stand against the market, with numbers you can defend.

• Upload your own performance or spend data and see it benchmarked against IDC’s peer and market data instantly.
• Compare your metrics against a peer set large enough to hold up in a board room, not a handful of anecdotes.
• Get every benchmark cited to source, version, and date for a defensible board or investor conversation.
• Turn a benchmarking session into an executive-ready brief in one step, without manual reformatting.

Build account plans on verified market and competitive context, not assumptions.

• Upload an account plan or target list and see it enriched with IDC’s market and competitive intelligence in one secure session.
• Pull sourced, up-to-date context on a named account’s industry, technology spend, and competitive landscape in minutes.
• Get proactive alerts when market or competitive shifts affect a named account, delivered to your inbox or Claude.
• Ground every account insight in IDC’s proprietary research, cited to source, version, and date.

Pressure-test your message against the market before it ever reaches a customer.

• Upload draft messaging or positioning documents and benchmark the claims against IDC’s independent research in one session.
• Initiate a guided analyst engagement request to stress-test a positioning statement before it goes external.
• Get a sourced answer on how competitors are positioning the same capability, cited to source, version, and date.
• Turn a messaging review into an export-ready brief your leadership team can sign off on.

Size the opportunity and the competitive field before you commit resources to a new market.

• Query IDC’s canonical Trackers and forecast data for the new market or region, with full provenance by product and time period.
• Get a sourced view of the competitive landscape and incumbent positioning before you build a go-to-market plan.
• Benchmark the opportunity against IDC’s independent market sizing, not internal assumptions.
• Turn the analysis into a structured, executive-ready business case in one step.

Know you are buying the right vendor, at the right price, and on the right terms, backed by IDC’s written, evidence backed pricing evaluations.

• Upload a vendor contract or renewal terms and benchmark them against real peer deal data in one session.
• Initiate a guided analyst engagement request to stress-test the renewal before you sign.
• Get a sourced answer on what a fair price and fair terms look like, cited to source and date.
• Turn the evaluation into an export-ready brief your negotiation team can act on.

<bReassess your existing vendor and architecture footprint against independently verified market intelligence, not vendor pitch decks.

• Query IDC’s canonical Trackers for the vendors and platforms already in your stack, with full provenance by product and time period.
• Get a sourced view of how each vendor’s market position and roadmap has shifted since you last evaluated it.
• Benchmark your current architecture against IDC’s independent market data, not internal assumptions or the vendor’s own claims.
• Turn the audit into a structured, executive-ready roadmap for what to keep, renegotiate, or replace.

Show the board what the AI investment actually returned, backed by evidence instead of an internal assumption.

• Get a sourced view of how organizations like yours are attributing AI outcomes to specific workflows, not just tracking spend.
• Bring your own pilot or program results into a session and see them held up against IDC’s research on what a credible AI return actually looks like.
• Turn a vague “is this working” conversation into a structured brief you can bring to a skeptical board or CFO.
• Get notified when new IDC research on AI ROI measurement publishes, so your framework doesn’t go stale between reviews.

Defend security investment with independently verified risk and spend data, not just internal conviction.

• Bring your security budget or control maturity into a session and see exactly where it sits against IDC’s independent spending and risk research.
• Get a sourced read on how breach frequency and cost trends in your sector should be shaping this year’s ask.
• Get notified when a threat pattern or peer incident emerges that’s relevant to your environment, not after it’s old news.
• Walk into the budget conversation with a benchmark behind every number, not a best-effort estimate.

Brief every analyst with current, accurate information — without scrambling before the call.

• Get a sourced answer on what a specific analyst has published about your company or category, cited to source and date.
• Synthesize your briefing deck with IDC’s latest research on your market in a single session.
• Have talking points and anticipated questions delivered straight to your inbox or Claude ahead of the briefing.
• Get proactive alerts when an analyst publishes new coverage relevant to your account, so nothing catches you off guard.

Manage a broad portfolio of analyst relationships without losing track of who covers what.

• Get a sourced view of which IDC analysts cover your category and what they’ve published recently.
• Initiate a guided analyst engagement request to schedule an inquiry or briefing with the right coverage analyst.
• Upload your account’s engagement history and see it organized alongside IDC’s coverage in one secure session.
• Turn a quarterly AR review into a structured, export-ready report your CMO can act on.